A worked industrial example

Follow the reasoning behind a technology choice.

A fictional pump manufacturer is choosing a retrofit monitoring approach. The next commitment is a field pilot, subject to bench qualification and installation evidence.

Illustrative scenario. Select a card to trace its connections and inspect the evidence. This is an interactive method example.

Why: customer needs

What: product functions

How: technology options

Evidence and next decisions

N1 · Customer need

Reduce unexpected stoppages

Maintenance teams need enough warning to intervene before a developing fault causes a stoppage. The benefit needs checking with representative customers.

Evidence to check

Customer interviews and maintenance records are needed. No benefit has been validated in this example.

Ownership and connections

Owner: Service lead

Connects to: F1 · Detect developing deterioration

The resource check

Two good projects. One engineering team.

Monitoring pilot preparation needs four engineer-months in Q1. A competing seal redesign needs three. Change the available capacity and see whether both fit.

One engineer-month means one person working full time for one month. Real planning also needs a check of specific skills and other commitments.

Explore a constraint; these are illustrative estimates.

Q1 demand

4 engineer-months

Illustrative Q1 budget

€60,000

Within capacity: 2 engineer-months remain.

When demand exceeds capacity, agree whether to change scope, sequence or qualified capacity. The model does not choose for you.

Use the example with your team

Method sources

  1. Phaal, Farrukh and Probert (2001). T-Plan: The fast start to Technology Roadmapping. IfM, University of Cambridge. Original source
  2. Phaal and Muller (2009). An architectural framework for roadmapping: Towards visual strategy. Technological Forecasting and Social Change, 76(1), 39-49. Original source
  3. Phaal, Chaskel, Gonzalez Nakazawa and Ross (2024). Roadmapping Roadmapping: Strategic planning for roadmapping systems. Frontiers of Engineering Management, 11, 516-527. Original source

The drawings, scenario and worksheets are original InnovationFlow material informed by these sources.

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